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Question:
We plan on attending the upcoming home improvement trade shows to select a remodeling contractor. Is there anything in particular we should look for?
Answer:
First, make sure the shows
you attend are sponsored by local associations who have members in the home improvement industry. Trade shows have become a big business, and unfortunately there are many who are throwing their hat in the ring simply to make
money. The shows sponsored by home improvement associations have you the consumer, as well as their members in mind. Sure, they make money, but the money is kept in the home improvement industry where it belongs. I believe that
the flood of home improvement trade shows we have seen lately is bad for the consumer and the industry.
NARI sponsors two shows a year and the builders association sponsors another one. Go to those shows, and you
will easily be able to pick out the best contractors and suppliers available. As far as booth presentation, everyone is different. You can tell a lot about a contractor by their booth. Is it well built, clean and organized? Is
the person in the booth helpful but not pushy? Is there plenty of literature available? Is the booth inviting to enter? The company representative should be somewhat knowledgeable, but don't hold it against the contractor if
during a 4 day show the owner or salesperson is not in the booth every minute. Beware of the one chair & table booths with giveaways offering low price. The only thing they are giving away free is headaches. Also, keep in
mind that a flashy booth does not necessarily mean they are a better contractor.
Finally, I suggest you get a show guide and visit the booths that interest you first. That way you will not miss a good booth simply
because you did not happen to walk by or became to tired to visit. Also, take the literature home and put it away for a few days. Try to digest the experience then review the literature later. You will find that waiting will
make it easier to remember the highlights. Then you can look through the literature with a clear mind and decide who you would like to call about your project. Good luck!
Answered by: Patrick Benkowski, CR
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